Client Base
When you’re thinking about building your client base or polishing up your new product, you will inevitably come across some of your competitors. You may be tempted to launch the new product in response, but it’s best to first analyze what your competitors are doing to make themselves more competitive.
Your one stop e-commerce provider.
The successful eCommerce store owner is looking to expand and wishes to take the company to the next level. This could mean providing products to other countries, taking on more clients or expanding the company’s horizons. The owner decides that she wants to have an eCommerce store that is both responsive and mobile friendly. She wants the store to be easy to navigate and simple to use, since she will be the one who will be managing the store anyway.
Selling Proposition
Every business has a unique selling proposition (USP) that serves as the cornerstone of its success. Your USP defines exactly what makes your business unique and sets you apart from your competitors. As a result, it is vital that you study your competitors' successes and failures so you know what is missing in your offering to make your business a success.